-Business & Investing

A Random Walk Down Wall Street

Price
68.40 BBD

Using the dot-com crash as an object lesson in how not to manage your portfolio, here is the best-selling, gimmick-free, irreverent, vastly informative guide to navigating the turbulence of the market and managing investments with confidence. 

A Random Walk Down Wall Street is well established as a staple of the business shelf, the first book any investor should read before taking the plunge and starting a portfolio. With its life-cycle guide to investing, it matches the needs of investors at any age bracket. Burton G. Malkiel shows how to analyze the potential returns, not only for stocks and bonds but also for the full range of investment opportunities, from money market accounts and real estate investment trusts to insurance, home ownership, and tangible assets like gold and collectibles.

Whether you want to verse yourself in the ways of the market before talking to a broker or follow Malkiel's easy steps to managing your own portfolio, this book remains the best investing guide money can buy.

ISBN/SKU: 
0393325350

Brilliant Accounting

Price
35.05 BBD

Get to grips with accounting basics, step-by-step. If you thought accounting was just for the experts, think again. Whether you're a small business and want to improve the company accounts or you're looking for practical guide to accounting and book-keeping for your own personal use, Brilliant Accounting is the book for you.

ISBN/SKU: 
9780273735373
Publication Date: 
2010-11-01
Author: 
Publisher: 

Capital Ideas Evolving

Price
55.30 BBD

"A lot has happened in the financial markets since 1992, when Peter Bernstein wrote his seminal Capital Ideas. Happily, Peter has taken up his facile pen again to describe these changes, a virtual revolution in the practice of investing that relies heavily on complex mathematics, derivatives, hedging, and hyperactive trading. 

ISBN/SKU: 
0471731730

Finance: Plain and Simple

Price
65.20 BBD

Learn the fundamentals of financial language so you can make better financial decisions. This complete and easy-to-digest guide to financial jargon will show you how to understand finance, how to speak financial language, how to make better financial decisions and will show you how financial decision making affects you.

Finance Plain and Simple  is for everyone who will need to make financial decisions throughout their lives - be it about pensions, savings, mortgages or investments.

Never be intimidated by financial jargon again! This book will teach you the fundamentals of financial language so you can make better financial decisions.

ISBN/SKU: 
9780273731290
Publication Date: 
2011-02-16
Author: 
Publisher: 

Financial Times Guide to Business Coaching

Price
65.20 BBD

The guide shows you everything you need to know about becoming a business coach, from how to find out if you've got what it takes, through the basic tools and models that really work. It gives a step-by-step guide to the tools, the market knowledge and the crucial new techniques from psychology needed to become an exceptional business coach.

ISBN/SKU: 
9780273734444
Publication Date: 
2011-01-31
Author: 
Publisher: 

Job Hunting on the Internet

Price
19.80 BBD

This guide from the author of the bestselling "What Color is Your Parachute?" has quickly established its usefulness for anyone who's taking the next logical step of job-hunting on the Internet.

ISBN/SKU: 
1580080782

Just Get On Track to Financial Independence

Price
25.00 BBD
ISBN/SKU: 
9789768219954

Marketing 3.0: From Products to Customers to the Human Spirit

Price
45.30 BBD

The new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.

ISBN/SKU: 
9780470598825
Author: 
Publisher: 

Study Skills for Business & Management Students

Price
42.85 BBD

This title targets the specific needs of business and management students to ensure that these students get the most relevant and most useful study skills advice possible. The contents of the book cover how to manage your stress, getting the most out of lectures, excelling in exams, develop your writing skills, and much more.

ISBN/SKU: 
9781408236994
Publication Date: 
2009-12-31
Author: 

The Basics: Management

Price
33.05 BBD

Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, it explains key aspects of management, including:

* planning effective business strategy to meet goals
* how successful marketing works
* how organizations are structured and function
* how to understand corporate finance
* what affects how people work and effective human resources management
* the importance of knowledge and culture.

ISBN/SKU: 
0415320186

The Basics: Marketing

Price
36.55 BBD

Relating insights and experiences to real-life marketing contexts in order to provide practically applicable information, key areas explored include:

-what is marketing?
-marketing as part of the firm's corporate strategy
-the marketing mix
-STP - segmentation, targeting and positioning
-market research

A user-friendly, easy-to-follow guide, Marketing: The Basics is perfect for sixth-form, first-year undergraduate and MBA students, plus those professionals who require an understanding of this important subject in their day-to-day working lives.

ISBN/SKU: 
0415380790

The Death of Modern Management

Price
54.40 BBD

We are at the start of a new wave of management. The recent financial crisis highlighted problems not just in the economic system, but also in the way that many companies are governed and managed. Now modern management has reached its end game and we approach a new era in leadership. Rather than the certainties of command and control, this new epoch will be based on co-operation and commitment. There has been a strategic revolution - instead of following the rules, we now have to make them. For some this represents great risk; for others it is an enormous opportunity.

ISBN/SKU: 
9780470682852
Author: 
Publisher: 

The Pocket Guru: Priceless nuggets of business wisdom

Price
26.70 BBD

Containing instant, powerful advice on key business topics, tasks and themes each offering immediate answers and super-fast results, this is an awesome collection of the absolutely vital, must-know points on all key business topics, delivered in really tasty, easy-to-digest, just-in-time chunks. Discover easy-to-access and user-friendly lists, key action points and vital things to remember in every high-impact, lovingly illustrated and beautifully designed double-page spread.

Description: Work is a bit like life. We all muddle through and it takes time to figure out exactly what's going on. What everone needs is complex stuff to be explained quickly and clearly, ideally on one page with beautiful visuals. Well, those one-pagers are exactly what you've got in this book - all in one awesome collection. Read them when you need them, dip in and out, or scoff the lot in one sitting. The Pocket Guru gives you fresh business insights in lovely packaging. Order, open up and tuck in!

ISBN/SKU: 
9780273755197
Author: 
Publisher: 

The Relationship Edge

Price
39.85 BBD

Get a practical, actionable, three-step process to build and leverage important relationships

Most people know instinctively how to build positive, long-lasting relationships with spouses, friends, and even co-workers-but few of us know how to consciously and systematically build and maintain positive business relationships. For years, "The Relationship Edge" has successfully shown people how to build personal relationships and repair damaged ones with a proven three-step process.

This completely updated third edition offers a fresh perspective on that process and includes more contemporary case studies, as well as how to build and nurture relationships online. Develop the right mindset-understand that personal relationships are vital to business success, both offline and online Ask the right questions-discover the common ground you share with others Do the right thing-be truthful and straightforward or you'll undermine the goodwill you've worked so hard to build Jerry Acuff, the author, has a proven record of success with previous editions of "The Relationship Edge"

ISBN/SKU: 
9780470915479
Author: 
Publisher: 
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